One Part Idea is a boutique content marketing agency that connects brands to their customers by creating content that is valuable, relevant and engaging.

One Part Idea is part of Hello Espresso, a group of companies that provide professional consulting services across a range of disciplines including: media and government relations, broad spectrum marketing and communications and strategic content development. Hello Espresso also publishes, a publication that provides news and commentary on public policy, ICT and business innovation written by some of Australia’s most well respected journalists.

Our experience as storytellers gives us a natural advantage in producing content that is compelling, distinct and relatable. From building brand awareness, educating to entertaining audiences, we craft content and strategies that amplifies your story and ideas across all channels.  We believe this happens  through  credibility,  influence, integrity and thought leadership.

We focus on this in four ways:

  • Getting your strategy right

  • Influence, not churn

  • Great media relations, because this matters now more than ever

  • Creating credible compelling content